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Competitive Advantage your Competitors Can’t Copy
We combine the result of four decades of groundbreaking scholarly work into solving a hidden phenomenon known as self-deception.
Self Deception
Self Deception is little understood, yet reduces the effectiveness of every leader and employee. Whether your organization is very successful or in major need of a turn around, self deception will be reducing the effectiveness of your people’s ability to generate results.
We all know there is something deeper than just the words and actions we use and we know that this deeper something matters a lot. Managers, co-workers, employees, parents, children, sales people, and clients-we all know this. Some call it motivation, others call it attitude. For some it is presence, for others, authenticity. And everyone knows that when this deeper thing, whatever it is, is off in some way—when one’s attitude is poor, for example, or when one is not being authentic with others-this deep deficiency undercuts the effectiveness of everything that we do as an individual, team or organization.
However, understanding this deeper something has been elusive and hard to pin down. Arbinger has a language and approach that illuminates this deeper way of being and offers a process of harnessing and cultivating this within every employee leading to astonishing results.
Competitive Advantage
You and your organization will be able to achieve deep, lasting results that your competition cannot mimic or copy, as the changes your people achieve are based at a deeper level, that cannot be easily seen or understood from the outside although they can be felt in key areas such as customer service, innovative solutions and attracting the industries best talent. Arbinger enhances the power of your greatest asset to establish real competitive advantage.
Permanently solving organizational problems
If problems persist, despite all efforts to change them. There must be a reason.
Namely, that their underlying cause has not been addressed.
Arbinger doesn’t seek to solve each of the following common problems individually:
- Teams in conflict
- Getting projects and strategic initiatives back on track
- Developing a culture of accountability
- Removal of politics, personal agendas and interdepartmental wars that really hurt organizational effectiveness
Rather, Arbinger’s research shows that these problems are outward symptoms of the deeper problem of self deception.
Through solving the problem of self deception, Arbinger can impact all these areas simultaneously and improve the effectiveness of your organization in ways you cannot imagine.
So how do we solve the problem of Self Deception?
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Solving the problem of Self-Deception
Simply stated, self-deception is the problem of not knowing—and resisting the possibility—that one has a problem, or contributes to problems.
In other words, most people feel that others cause problems, but few people feel that they themselves cause them.
Hence, problems persist and efforts to change fail, as those that really need to change think others are to blame.
How do you help someone see something they are unwilling to see?
This is the central challenge created by the problem of self-deception and the challenge that Arbinger’s work is designed to overcome.
Our framework has been developed and refined over the past four decades and creates an environment where people are invited to see their own involvement in problems and to take on full responsibility for results.
Next Steps
- Definitely call us on (801) 447-9244
- Read our Case Studies
- Download our White Paper on “The Intellectual Foundations of Arbinger Consulting & Training”






